Public Relations Services

At Marketing and Events, we offer a wide range of services to enhance a client's reputation, manage your public image, and effectively communicate with your target audience.

These are just some of our services

They may vary depending on your company’s expertise, industry focus, and client needs.

Marketing

Our marketing expertise empowers recycling, waste and sustainability businesses to achieve measurable visibility, growth and industry authority through strategic, human-crafted communication.

By combining deep sector insight with modern, AI‑supported workflows, we deliver precise, high-impact campaigns from technical content and stakeholder messaging to tender success, website performance and internal engagement. Our proven approach has helped clients strengthen brand recognition, streamline communication across complex operations, secure funding and contracts, and position themselves as trusted leaders in a competitive, regulation-driven market.

Every strategy is rooted in real-world industry understanding, ensuring your message is not only seen but believed, remembered and acted upon.

Public Relations

Our PR services are designed to elevate your industry presence and strengthen your reputation across the Industry, Manufacturing, Waste, Recycling, and Sustainability sectors. Leveraging deep sector knowledge and modern intelligence, we position your brand as a credible and authoritative voice. This includes media relations, stakeholder engagement, regulatory communications, and reputation management.

With hands-on experience engaging organisations such as DEFRA, the Environment Agency (EA), trade associations, and technical operators, we ensure your communications are compliant, accurate, and strategically aligned with sector developments. Every narrative is crafted with human insight, supported by AI-enhanced research for speed, clarity, and precision.

Corporate Events and Exhibitions

With 25 years’ experience, we deliver professional, high-impact corporate events and exhibition support for organisations across the waste, recycling and sustainability sectors. From national trade shows to client events and industry conferences, we ensure your brand is represented with clarity, credibility and confidence.

We manage every stage, planning, stand design, messaging, logistics, on-site coordination and post-event communication, ensuring your presence isn’t just organised, but strategically aligned with your commercial goals. Whether launching new technology, engaging stakeholders or strengthening industry visibility, our events are designed to elevate your reputation and drive meaningful results.

Photoshoots and Websites

We manage the full creative process for photoshoots and website development to ensure your brand is represented professionally and consistently. Whether you need refreshed visuals, team photography, facility shoots, or a complete web redesign, we collaborate with trusted photographers, developers, and designers to deliver high-quality results.

Content development is handled in-house, blending technical expertise with compelling storytelling. From site architecture and user experience to SEO‑ready copy and visual direction, we build digital platforms that reflect your strengths, articulate your services clearly, and position you ahead of competitors in a crowded sustainability landscape. We have independent photographers and designers who can handle all visual aspects of your business.

Copywriting and Tender Writing

We specialise in clear, authoritative, and sector-informed copywriting for technical markets. From website content and thought‑leadership articles to brochures, case studies, and social media campaigns, every word is tailored to your audience and aligned with your brand voice.

Our tender writing service supports businesses bidding for contracts across waste collection, treatment, recycling, resource recovery, environmental services, and sustainability initiatives. With experience preparing technical submissions, compliance documentation, and supporting evidence, we help present your capabilities confidently and professionally.

AI-supported research tools are used to streamline information gathering, but all writing is crafted and refined by an experienced human specialist to ensure credibility and accuracy.

Plans and Consultancy

Our consultancy services help you build strong, future-ready marketing and PR foundations. We develop strategic marketing plans, brand positioning frameworks, communication strategies, and campaign roadmaps tailored to your business objectives.

Each plan is informed by a detailed understanding of your sector. policy, and commercial challenges. We offer ongoing consultancy support, acting as your external communications partner to guide decision-making, ensure consistency, and maintain momentum across campaigns. This includes workshops, audits, competitor analysis, and performance reporting enhanced by modern intelligence tools.

Fundraising Advice and Grant / Tender Applications

We support organisations seeking investment, funding, or grant support for circular economy projects, innovation programmes, and waste infrastructure development. Services include guidance on funding opportunities, bid writing, narrative development, evidence gathering, and supporting documentation.

Our experience spans applications for innovation funding, research grants, local authority tenders, and sector-specific financial programmes. We help articulate your impact, technical approach, and commercial value in a clear, credible, and compelling manner, ensuring your application stands out to evaluators.

AI data tools assist with market evidence, legislative context, and trend analysis, but all strategy, assessment, and narrative work is human-led to ensure accuracy and strong positioning.

Building and maintaining relationships with journalists, bloggers, and influencers to secure media coverage for clients.

Crafting newsworthy press releases and distributing them to relevant media outlets to generate coverage.

Preparing clients for interviews and public appearances to ensure they communicate effectively and stay on message.

Developing strategies and protocols to manage communication during times of crisis or reputation threats.

Monitoring and managing online reputation through social media monitoring, review management, and proactive outreach.

Developing engaging content such as articles, blog posts, whitepapers, and videos to establish thought leadership and drive engagement.

Managing social media accounts, creating content, engaging with followers, and monitoring conversations to enhance brand visibility and reputation.

Organising and promoting product launches, press conferences, and industry conferences to generate buzz and media coverage.

Building relationships with local communities and stakeholders through outreach programs, sponsorships, and partnerships.

Identifying and collaborating with influencers and brand ambassadors to reach target audiences and amplify messaging.

Providing strategic guidance and advice on communication strategies, messaging, and brand positioning.

Conduct research to understand target audiences, industry trends, and competitive landscapes to inform PR strategies.

Identify relevant industry awards and submit nominations on behalf of clients to gain recognition and enhance credibility.

Developing internal communication strategies and materials to engage and inform employees, stakeholders, and investors.

Positioning key executives and experts as thought leaders through byline articles, speaking engagements, and media opportunities.

Tracking and analysing PR efforts to measure effectiveness, identify areas for improvement, and demonstrate ROI to clients.

Developing and promoting CSR initiatives showcasing a company’s commitment to social and environmental responsibility.

Increasing the visibility and credibility of company executives through media interviews, speaking engagements, and industry awards.